TripNotice is a personalized travel search engine that finds the best hotel and flight deals and sends users “TripNotice” about where and when to go that is to their interest. Taiwan is a country where traditional travel agencies that organize group tours are more well-known than online travel websites. The challenge is to change user perceptions about travel and convince users with the service.
Make TripNotice a go-to service for people who are thinking of traveling. The success metric will be increased conversion rate and revenue.